
You don’t need a $5,000 marketing budget to launch a successful Steam page. Many indie developers struggle to balance development costs with the price of a game trailer. However, skipping the trailer isn’t an option—it is your #1 conversion tool. Whether you are DIY-ing it or looking to hire an affordable editor, here is…

“I’ll just launch with screenshots and add a trailer later.” Every year, thousands of indie developers say this. And every year, those same games struggle to break 100 wishlists. If you’re asking if a trailer is technically required to hit “Publish” on Steam—the answer is no. But if you’re asking if a trailer is…

One of the most common questions developers ask before creating a trailer is:how long should a game trailer be? The short answer: as short as possible, but long enough to clearly show what your game is.The longer answer depends on what type of trailer you’re making and where your game is in development. Below…

Summer Games Fest has essentially replaced E3 and while many people might be disappointed with this reality, It actually helps indie developers and players more than you think. We were able to see countless indie game trailers with this event that wouldn’t have a chance at E3. The more attention indie games get, the…

Creating a great indie game trailer isn’t about expensive software or Hollywood-level production — it’s about using the right tools the right way. If you’re wondering how to make an indie game trailer, or which tools actually matter, this guide breaks down everything you need to get started and improve conversion on platforms like…

First impressions matter! Making a good game trailer is difficult but if done right, your game will benefit from it tremendously. It’s the main thing people see when they click on your game on Steam and it’s what potential players look at before deciding to buy your game. With that being said, here’s how…