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Do All Indie Games Need a Trailer? (The Brutal Truth for 2026)
“I’ll just launch with screenshots and add a trailer later.” Every year, thousands of indie developers say this. And every year, those same games struggle to break 100 wishlists. If you’re asking if a trailer is technically required to hit “Publish” on Steam—the answer is no. But if you’re asking if a trailer is…
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How Long Should a Game Trailer Be? (2026 Steam Guidelines)
One of the most common questions developers ask before creating a trailer is:how long should a game trailer be? The short answer: as short as possible, but long enough to clearly show what your game is.The longer answer depends on what type of trailer you’re making and where your game is in development. Below…
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What Makes a Good Game Trailer? 7 Proven Elements Indie Developers Need
First impressions matter! Making a good game trailer is difficult but if done right, your game will benefit from it tremendously. It’s the main thing people see when they click on your game on Steam and it’s what potential players look at before deciding to buy your game. With that being said, here’s how…